BA03-Writing Effective Business Cases

Credits: 14 PDUs / 2 Days

Course Level:

No prerequisites – This course suitable for both novices and experienced people who need to develop and justify the business case. It is recommended that participants complete the BA01 – Business Analysis Essentials course prior to enrolling.

Course Objectives:
Learn the steps to effective business case development and support your strategic business recommendations with sound budgeting and financial back-up. The one course you need to make high-impact recommendations and receive full management support for your ideas.

Intended Audience:
This skills-intensive workshop is ideal for experienced managers, directors and corporate officers who regularly develop and present budgets, business plans and recommendations.

Learning Objectives:

  • Develop requirements for software-intensive systems using proven methodologies
  • Apply use cases to software development initiatives
  • Build a use case-based requirements model
  • Write user stories and brief, casual, fully developed use cases
  • Model user interface using mock-ups and develop a data model
  • Validate requirements, manage the changes and keep traceability

Course Outline:

Section 1: Introduction

  • Purpose of a business case
  • Who is involved
  • What to look out for
  • Define the business case elements

Section 2: Building the business case for new ideas

  • Overcoming financial, managerial and organizational barriers to new concepts and strategies
  • Using the Business Case approach to compel others to support your vision for success
  • Financial and strategic measurement tools

Section 3: Five key steps when planning and presenting a business case

  •  Step 1:  Problem/ Opportunity Identification
  • Step 2:  Analysis of Success Drivers/Impediments
  • Step 3:  Presenting Strategic & Tactical Alternatives
  • Step 4:  Comprehensive Evaluation & Recommendations
  • Step 5:  Implementation & Action Planning

Section 4: Analyzing your Business case

  • Financial analysis
  • Risk analysis
  • Feasibility analysis

Section 5: Presenting the business case to your organization

  • Communicating with your audience
  • Identifying critical decision criteria and objectives
  • How to package and present your case for maximum impact
  • Anticipating and responding to challenges

Section 6: Additional resources

  •  Other useful books and links on business cases


Download PDF:

BA03-Writing Effective Business Cases – 2 days